Barry Ad Company

The Barry Ad Company is the student-powered advertising agency at Barry University. It provides students with hands-on experience in the advertising industry, allowing them to work on real-world projects that make a significant impact to the university and our community partners. Barry Ad Co is known for its creativity, innovation, collaboration, and commitment to continuous learning. From visually stunning murals, to campaigns that reinforce Barry's brand identity and student engagement, they have been recognized for their excellence in marketing and communications with multiple MarCom Awards, Collegiate Advertising Awards, Educational Advertising Awards, among others. 

From creative to strategic planning, account service, production, finance, human resources, business management, and everything in between, the Barry Ad Co provides students with: 

• An Experiential Education. Advertising and Marketing challenges allow students to think through different types of business problems and solutions using their strategic, critical thinking, leadership, and creative skills, as well as using ingenuity, resourcefulness, team building, research, and powers of persuasion. As true employees, they all have job descriptions and manage clients, deadlines, budgets, resources, presentations, and lots of last-minute client deliverables. 
• A Career Track: The Advertising Industry seeks diverse talent. In association with national and local advertising industry groups, Barry University will create a defined and marketable career track for our students while ensuring that diverse voices are represented in all aspects of advertising and marketing communications. 
• Real-world HigherEd: Graduates entering the workforce can benefit from soft skills they need to succeed. From how to dress to presentation skills, to the importance of networking, to problem-solving, to responsibility, accountability, emotional resilience, and an entrepreneurial spirit, among others, the Barry Ad Co works to strengthen these important skills as part of business as usual. 
  
  

Your donation will help fund further development, participation in advertising and marketing industry events, pro bono campaigns with community partners, and a lot more. Learn more and take a look at our work at: https://www.barry.edu/en/adco and https://www.instagram.com/barryadcompany.