What's behind a Million Dollar Match?

The #GiveMiamiDay team sat down with the anonymous Million Dollar Match Sponsor to find out why they give back to our community through Give Miami Day and why they created a matching system to award all participating organizations up to a $1,000 match.

Q: This is the third year that you’ve made the Million-Dollar Match possible on Give Miami Day. What initially inspired you to fund this initiative, and what has kept you coming back? 

A: We’re thrilled to three-peat as sponsors of the million-dollar match!

Our inspiration started with a spur-of-the-moment gift to the Give Miami Day Bonus Pool back in 2021, during the very final hour of the day. We had dollars that we wanted to give but we weren’t sure where. We thought it would be both easy and fun to amplify the gifts of all Give Miami Day donors—plus it was nearly midnight and we were running out of time! So, we logged in and entered a gift of $100,000 to the General Bonus Pool, to be divided among all charities in proportion to their received donations. It was the largest single donation we’d ever made and a large chunk of the total Bonus Pool funding that year, but we didn’t really think too much of it, or expect to hear anything back, or for it to drive our future gifting. Soon after the event, we received a very thoughtful and kind email from Rebecca, the head of the Miami Foundation, that helped us to see how special and unique the gift was.

Overall, we felt a greater connection and sense of purpose from this gift than any other that we’d made previously. We felt connected to the entire Miami community—connected to tens of thousands of donors whose donations we’d helped amplify, to the thousand local organizations that would benefit, to the event host in the Miami Foundation, and to the annual event and community movement of Give Miami Day. It felt great and we knew we’d be back.

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Q: Generosity and giving back to your community are clearly important in your life. Can you share a little bit about your wider philanthropic journey and philosophy? 

A: From volunteering with various organizations in high school and college to giving small donations as we were starting our careers, philanthropy in one form or another has always been a part of our lives.

We are entrepreneurs in the tech space and have been very fortunate with the success of our company. As our assets grew, we felt a strong desire to do more with our philanthropy but weren’t sure exactly what or how. This feeling increased as we started to raise a family and hoped to both set a good example for our young children and give towards a better future for them. We made various donations as we came across opportunities, but didn’t always feel a strong connection to the individual causes or a greater movement.

We’re a few years in now with the Give Miami Day match and while we’re still finding our path on our philanthropic journey, the Miami Foundation and Give Miami Day have helped to give us a strong footing. We love Give Miami Day and the idea that we can inspire other donors and help lift so many amazing nonprofits all at once.

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Q: Why fund this match anonymously? Why is anonymity important to you?

A: Giving anonymously has been a very personal decision for us. Mostly it’s been a question of privacy, and a concern that a gift of this size could bring some unneeded or unwanted attention. Only a handful of people know the extent of our assets or charitable giving, and for now, we prefer to keep it that way.

That said, anonymity feels especially appropriate for this particular gift. We think of it as a Community Match, and an extension of the Give Miami Day General Bonus Pool, rather than our personal or family match. 

We know it might seem ironic to say this in the context of sharing our story, but we genuinely prefer the spotlight to be on the broader community—especially on this special day that brings everyone together.

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Q: Explain to us how the match works and why have you chosen to structure your giving in this way.

A: The match started with a simple idea: matching the first $1,000 of donations that each organization receives on Give Miami Day. We proposed this to the Miami Foundation for Give Miami Day in 2022, and then we all did the math together. With over a thousand organizations participating, we realized this could become a million-dollar match—whoa! It was a big commitment, but we were excited to make it happen.

Working with the Miami Foundation team, we refined how it works. We match the first $25 of each donation, which helps spread the impact across more donors. Since $25 is the minimum donation on Give Miami Day, this means we’re always matching $25 per donor, and organizations need at least 40 donors to unlock their full $1,000 match. This structure especially encourages smaller organizations to grow their donor base.

In previous years, after covering this base match for Give Miami Day, we’ve had significant dollars remaining from the million-dollar commitment. We’ve chosen to use these extra funds to increase the match for Small organizations beyond $25 per donor, since the match often makes the biggest difference for these organizations as a larger percentage of their total fundraising.

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Q: Overall, what do you wish more people knew or understood about Give Miami Day?

A: What makes it really special is how it brings the whole community together in this amazing 24-hour celebration of giving. Every donation matters, whether it’s $25 or much more, and seeing thousands of Miamians come together to support the causes they care about is incredibly inspiring. Plus, Give Miami Day makes it easy to discover and support new organizations you might not have known about before.

We wish more people knew that Give Miami Day isn’t just a fundraising event—it’s Miami’s biggest day of connection and community building. When thousands of neighbors come together to support local causes, the impact goes beyond the dollars raised.

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Q: Do you have a message you’d like to share with the Miamians whose donations will go further with your match and the 1,300+ nonprofits who’ll benefit from the joint act of generosity?

A:

  • To donors: If you’re able to, GIVE! Whether it’s $25 or $2,500, gifts of all sizes add up to make this day special. Support the causes you already know and love—help them get their 40 donors to maximize the match! Take some time to explore the Give Miami Day site and discover new organizations that speak to you. And consider giving to a Bonus Pool—it’s a great way to spread your impact across the entire community.
  • To the nonprofits: THANK YOU! We’ve always believed that writing a check is the easy part of philanthropy. You’re the ones on the ground, doing the hard work every day. Thank you, thank you, THANK YOU!
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Q: The Miami Foundation’s mission is to build a Greater Miami where everyone can thrive. What does that future look like to you?

A: We believe our role isn’t to tell Miami what it should be, but to help support the dreams and goals that Miami’s diverse communities already have for themselves. We love this city’s strong sense of community, entrepreneurial spirit, and rich culture.

What makes the Miami Foundation’s work special is how they listen to and lift up voices from all across Greater Miami. Give Miami Day brings this to life by connecting thousands of neighbors who want to support the local causes they care about most. Through our matching gift, we hope to help these community organizations do even more of their important work.

So maybe it’s better to turn this question back to the community—including anyone reading this. What does a Greater Miami look like to you?

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Who are you going to support on November 21, 2024?

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How can we help?